Friday, July 10, 2026

The History of Pepsi-Cola: How Caleb Bradham Invented Pepsi in New Bern, North Carolina

The history of Pepsi-Cola began in the small city of New Bern, North Carolina, where pharmacist Caleb Bradham created a refreshing drink that would eventually become one of the world's most famous soft drinks. What started as an experiment to produce a pleasant, stomach-soothing beverage in 1898 has grown into a global brand enjoyed by millions of people every day.

During the hot and humid summer of 1898, Caleb Bradham was operating his pharmacy in downtown New Bern. Like many pharmacies of the era, his store featured a soda fountain where customers gathered to enjoy refreshing drinks while socializing. Hoping to create something different, Bradham experimented with a variety of spices, fruit extracts, syrups, and flavorings to develop a beverage that was both delicious and believed to support healthy digestion.

After many trials, Bradham produced a unique drink made from ingredients including kola nut extract, vanilla, sugar, and a blend of aromatic oils. The beverage quickly became popular with local customers because of its smooth flavor and refreshing taste. Initially, Bradham named his creation "Brad's Drink," but he soon realized it needed a stronger identity to support its growing popularity.

Later that year, he renamed the beverage "Pepsi-Cola." The new name combined "pepsin," a digestive enzyme that was widely associated with digestive health at the time, and the cola nut, a natural source of caffeine commonly used in soft drinks. Although the modern formula no longer contains pepsin, the name Pepsi-Cola has remained one of the most recognizable trademarks in the beverage industry.

Bradham also understood that customer experience was essential to business success. He transformed his pharmacy into a welcoming gathering place where friends and families could relax while enjoying a glass of Pepsi-Cola. Positive word of mouth, newspaper advertising, and the drink's distinctive flavor helped demand grow steadily throughout North Carolina and beyond.

Recognizing the commercial potential of his invention, Bradham founded the Pepsi-Cola Company in 1902 in the back room of his pharmacy. He also applied to the U.S. Patent Office to register the Pepsi-Cola trademark, establishing the legal protection needed to expand the business. Soon afterward, independent bottlers began producing Pepsi-Cola, helping the brand spread across the United States.

Although Caleb Bradham's company faced financial difficulties after World War I due to soaring sugar prices and declared bankruptcy in 1923, his invention endured. Over the following decades, Pepsi-Cola was revived under new ownership and evolved into one of the world's leading beverage brands.

Today, the birthplace of Pepsi-Cola remains a source of pride for New Bern, North Carolina. The remarkable story of Caleb Bradham and the invention of Pepsi-Cola continues to attract history enthusiasts and visitors interested in the origins of one of the world's most iconic soft drinks.
The History of Pepsi-Cola: How Caleb Bradham Invented Pepsi in New Bern, North Carolina

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